{"product_id":"be-curly-masque","title":"Aveda Be Curly Masque","description":"\u003ch3\u003e\u003cspan\u003eIntensive treatment hair mask conditions, smooths and adds shine to curly hair, coils and waves. Protects from frizz in high humidity while creating definition.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003eGive your wash day routine a strong foundation. Curls and coils are naturally more fragile, which is why our game-changing hair masque for curly hair, coily hair and wavy hair replenishes strength with a peptide derived from plant proteins.\u003c\/p\u003e\n\u003cp\u003eAfter shampooing, smooth through damp hair. Leave on 2 – 5 minutes. Rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eSuitable for\u003cbr\u003eAll curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A – 2C)\u003cbr\u003eAll hair types: fine, medium and thick\u003c\/p\u003e\n\u003cp\u003eAroma\u003cbr\u003eRefreshing citrus Pure-Fume™ aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences.\u003c\/p\u003e\n\u003cp\u003e97% naturally derived3. Vegan. Leaping Bunny Approved.\u003c\/p\u003e","brand":"Estee Lauder","offers":[{"title":"Default Title","offer_id":53106580619574,"sku":null,"price":84.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/5286\/5590\/files\/ShopifyProductimages-2025-10-22T142136.771.png?v=1761157330","url":"https:\/\/thatchandfringeshop.myshopify.com\/products\/be-curly-masque","provider":"Thatch \u0026 Fringe","version":"1.0","type":"link"}